Privacy Policy

Last updated: August 2026

Introduction

glade-forge is committed to protecting your privacy and ensuring that your personal information is handled responsibly. This Privacy Policy explains how we collect, use, store, and protect information when you use our website and services.

By using our website or engaging our pet grooming and care services, you consent to the practices described in this policy.

Information We Collect

We collect information that you provide directly to us, including:

• Contact information such as your name and email address
• Service preferences and booking details
• Information about your pet including species, breed, age, and any health considerations relevant to grooming
• Your address for home visit appointments
• Communications you send to us

We also collect certain information automatically when you visit our website:

• Browser type and version
• Operating system
• Pages visited and time spent on our site
• Referring website addresses
• IP address (anonymised where possible)

How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our pet grooming and care services
• Process and confirm your booking requests
• Communicate with you about appointments, service updates, and respond to enquiries
• Send you information about our services that may be of interest (with your consent)
• Analyse website usage to improve user experience
• Comply with legal obligations

Legal Basis for Processing

We process your personal data under the following legal bases:

• Contract: Processing necessary for the performance of a contract with you (e.g., providing booked services)
• Consent: Where you have given explicit consent for specific processing activities
• Legitimate Interests: Processing necessary for our legitimate business interests, provided these do not override your rights
• Legal Obligation: Processing required to comply with applicable laws

Data Sharing

We do not sell, rent, or trade your personal information to third parties. We may share your information with:

• Service providers who assist in operating our website and business (e.g., hosting providers, email services)
• Professional advisers such as accountants or legal counsel when necessary
• Law enforcement or regulatory authorities when required by law

All third parties are required to respect the security of your data and treat it in accordance with applicable laws.

Data Retention

We retain your personal information for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Booking records are typically retained for six years following your last appointment.

Your Rights

Under data protection law, you have rights including:

• The right to access your personal data
• The right to rectification of inaccurate data
• The right to erasure (the right to be forgotten)
• The right to restrict processing
• The right to data portability
• The right to object to processing
• Rights related to automated decision-making

To exercise any of these rights, please contact us using the details provided below.

Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

International Transfers

Your information may be processed by service providers located outside the UK or European Economic Area. Where this occurs, we ensure appropriate safeguards are in place to protect your data in compliance with applicable regulations.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:

glade-forge
42 Pemberton Gardens
London N19 5RR
United Kingdom

Email: [email protected]

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues.